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5 min read

Creating next year: What to watch for in 2024

Remember 2023? Neither do we—and that’s okay. Before we know it, there’ll be a whole new year to celebrate and navigate anyway, with all the new things we’ll learn throughout the next breakneck-paced 12 months. Things are changing insanely fast these days, and that’s especially true on the side of creative services. Every year, each…  Read more

8 min read

Martin + Spiral: Meet the newest members of our Creative team

On October 18, 2023, The Martin Group announced the exciting acquisition of Spiral Design Studio, a prominent Albany-based design firm. The deal greatly expands our growing presence in the Capital Region, and also brings aboard a talented group of creative associates and an impressive roster of clients. Last week, we sat down with two of…  Read more

5 min read

30 years of World Series caps

1993 featured a series of firsts in the world of Major League Baseball. The Colorado Rockies and Florida Marlins (now Miami Marlins) played their first pro games. Chicago Cubs reliever Randy Myers became the first left-handed pitcher to save 53 games in a season. And Cleveland infielder Carlos Baerga became the first player to hit…  Read more

8 min read

The Martin Group acquires boutique creative firm Spiral Design Studio

Deal expands The Martin Group’s presence in Capital Region, while adding to agency’s branding and digital marketing capabilities. Lauren Payne joins The Martin Group as senior advisor; Spiral Design Studio team members also make transition to new agency. ALBANY / NYC / ROCHESTER / BUFFALO (N.Y.) – The Martin Group, an award-winning integrated marketing communications…  Read more

4 min read

Yes, Newspapers Still Matter. Here's Why.

The earliest memories of my childhood home involve newspapers. It was the late 1970s and our house received three daily newspapers – The Buffalo Evening News, The Buffalo Courier-Express, and the Lockport Union-Sun & Journal – which my parents faithfully read and occasionally debated. Newsprint was one of the fabrics of our lives. So, it’s…  Read more

6 min read

Our Latest PR Highlight Reel

As the summer comes to an official close, our public relations and public affairs teams continue to make waves working alongside our clients to secure headlines for the meaningful work they’re doing in our communities. We’ve made new connections, sought out unique opportunities, and landed big wins. From our very own office move to new…  Read more

15 min read

She's Got Next: Jessica Gelman

Jessica Gelman is the CEO of Kraft Analytics Group (KAGR) and co-founder and co-chair of the MIT Sloan Sports Analytics Conference. She is a minority partner in the Utah Royals of the National Women’s Soccer League (NWSL), and serves as an alternate governor on the league’s board. Jessica, who played Division I basketball at Harvard,…  Read more

6 min read

The Martin Group Earns 22 Awards at PRSA Buffalo Niagara Excalibur Awards, Including Platinum “Best in Show”

Agency recognized for excellence in public relations, public affairs, social media and content development over the past year BUFFALO, NY (September 26, 2023) – The Martin Group received a total of 22 awards – the most of any organization – at the 2023 PRSA Buffalo Niagara Excalibur Awards ceremony, celebrating a year’s worth of work…  Read more

8 min read

Fall tastes are here—and we have favorites

Every season brings its own collection of signature tastes, but none may be more evocative than the flavors of fall. Hand-picked apples, cider donuts, and nutmeg-accented beers. Pastries, pies, and coffee drinks infused with pumpkin. Cinnamon, caramel, and maybe a nip of bourbon sneaking its way into a variety of creations. The delicious aromas can…  Read more

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