In my last two blogs I discussed how actions speak louder than words when it comes to building and maintaining a positive corporate reputation. I also examined how two well-known and once highly respected companies – Volkswagen and Chipotle Mexican Grill – suffered the consequences of their actions, along with the negative impact crises had… Read more
This urban office space—and current home of The Martin Group—is perfect for the professional services firm looking to expand or move into the city and take part in downtown’s ongoing resurgence. Located one block from Lafayette Square, prospective tenant will enjoy easy walks down Main Street to a number of amenities, as well as Metro… Read more
“What exactly do you do?” That’s a familiar question for public relations professionals. PR is multi-faceted, to say the least, so the answer is tough to put your finger on. One area of PR is media relations. In this post, we’ll walk through basic steps of pitching the media, which is crucial to successful media… Read more
Valentine’s Day is about spreading the love. Here at The Martin Group, we’re lucky enough to do what we love every day. In the Valentine’s Day spirit, we asked TMG and MDPR groupies to tell us what they love most about their work. Here’s what they had to say. “The passion of the team… Read more
Every month, the PR team at Martin Davison hosts a lunch’n learn with different members of the media. The goal is to help us build personal and professional relationships with reporters that extend beyond the newsroom, while also learning how we can more efficiently work with them. In late January, we met with Rob Kaiser,… Read more
It’s been a busy start to 2017 for The Martin Group, as our Martin Sport vertical has had the opportunity to travel to New York and Baltimore and have high-level discussions with a host of sports executives from a variety of industries — in addition to attending the 2017 PGA Merchandise Show. From athletes to brand… Read more
Last night’s Super Bowl was a battle between the Atlanta Falcons and New England Patriots– and the advertisers. In the first ever Super Bowl overtime period, the Patriots took home a memorable win. But who won the advertising game? According to the USA Today, Melissa McCarthy’s “Hero’s Journey,” for the Kia Niro was ranked highest on their ad meter. We thought it’d… Read more
What’s better than Buffalo in late January? Pretty much anything. And where better to seek refuge from the gray skies and bitter cold days than the Sunshine State? Okay, I know, it could be worse (as we communally reflect on the winter of 2015), but turn down a chance to join over 40,000 golf enthusiasts… Read more
In 2017, Women & Children’s Hospital of Buffalo will move to a new location on the Buffalo Niagara Medical Campus, and take on a new name: the John R. Oishei Children’s Hospital. Moving a treasured hospital with deep emotional connections is no easy task—and we took on the communication aspect to ensure Western New Yorkers… Read more